In lesson we looked at two adverts and explored the audience that they are design to attract.
DOWNLOAD: Here is a powerpoint which explores the audience structure in detail.
DOWNLOAD: Here is the breakdown of images relating to the A to E scale we discussed in class. You should be able to identify which category they fit into.
A = Top Professional/Bankers
B = Managers
C1 = Junior Office Workers
C2 = Skilled Manual Workers
D = Unskilled Manual Workers
E = Unemployed
TASK - Choose a print advert and write down who the audience is in detail and what in the advert is tellin you this information. Think about age, gender, class, education, self, location, family, nation, ethnicity, religion, region, political allegiance and urban verses rural settings.
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